Sale Prices on Bikes Regularly Slashed for Customers' Convenience
Wanna score a great deal on a new bike and save some moolah? Give haggling a shot! Some folks might find it a tad uncomfortable, but it's worth the effort, as per findings from the ADAC's study.
The club, known mainly for automotive and product assessments, beneath the hood and out of the engines, ventured undercover to 100 bike dealers across the nation, on a mission to score discounts. Their findings? A whopping 88% of dealers, sometimes even without negotiation, offered a discount compared to the Recommended Retail Price (RRP). The jam? Most of these discounts were available right off the bat!
The test took a spin on two types of bikes: a top-notch E-Mountain bike, priced around 3,500 euros, and a city bike, ringing in at about 1,000 euros.
Almost 90% of the time, the bike's cheaper than the RRP
First things first, the testers checked if there was already a discount on the price tag compared to the RRP. Then, they made two attempts to bring the price down. In the end, the desired model was cheaper than the RRP in a whopping 88% of cases.
A third of all dealers already offered a reduced price on the price tag compared to the RRP, sans any negotiation. Sixty-three percent of dealers gave in during the first price negotiation, and 46% during the second, as the sales conversation neared its end.
On average, there was a 13% discount on the E-Mountain bike - a cool 547 euros in savings. For city bikes, the discount averaged at 15% (around 160 euros). The price cut wasn't just reflected in the reduced sales price, but also came in the form of discounted or free accessories like a lock, as well as free service. An important find? These perks were particularly common during the second inquiry.
City vs Countryside Prices
The testers noted a difference between urban and rural prices. City bike deals were a dime a dozen, with half of the bikes already at a lower price compared to the RRP. On the other hand, it was only one in three deals in the rural areas. The verdict? Shop around, as prices for the same products can vary like night and day!
A Word of Warning
Just a heads up, the ADAC's study focuses mainly on automotive and other consumer products. When negotiating for a new bike, the discount you'll get doesn't necessarily rely on ADAC's findings. Instead, factors like the bike's brand, model, condition, and the retailer's pricing policies play a crucial role.
Typically, bike-related discounts range from 5% to 15%, depending on the retailer, the time of year, and your negotiation skills. For specific bike-related discounts, visiting local bike shops or attending events like the ADAC Cyclassics could be your ticket to savings!
- Next time you're planning a shopping spree, don't forget to consider home-and-garden, deals-and-discounts, and lifestyle products as well. The findings from ADAC's study suggest that you could save a significant amount on your purchases, just like with a new bike.
- If you're in the market for a new bike, take a cue from ADAC's study and don't shy away from haggling for a better price. Although the discount may not always be as substantial as with their automotive assessments, a 5% to 15% savings is still worth the effort.