Green Travel Perks: Copenhagen Rewards Sustainable Tourists with CopenPay
Encourages Environmentally-Friendly Tourism: Tourists to Copenhagen Can Earn Rewards for Sustainable Travels
Heading towards a greener future, Copenhagen, Denmark, is setting new norms for sustainable travel. The city's CopenPay program rewards tourists for choosing eco-friendly traveling options, especially those arriving by train.
In today's era of overtourism and climate crisis, Copenhagen is taking a proactive stance to nudge travelers towards more eco-friendly choices. The expanded CopenPay campaign kicks off this summer, offering a lengthier duration, even more activities, and a focus on train travelers.
In a 2024 summer pilot project, visitors could earn cultural experiences, drinks, and rewards by utilizing public transport like bikes or the metro, or picking up litter in parks, beaches, or waterways. Now, the campaign has been doubled to span a nine-week period and the number of associated activities has been tripled to a whopping 90. It runs from June 17 to August 17 this year.
For rail travelers, rewards abound! They can enjoy benefits such as free bike rentals, yoga sessions, guided tours, or discounted entry to popular city attractions. Additionally, the campaign encourages staycations, urging tourists to extend their stays without increasing the number of visitors.
As Søren Tegen Pedersen, CEO of Wonderful Copenhagen, nicely puts it, "By integrating responsible actions into visitor experiences, CopenPay revolutionizes tourism in Copenhagen." The aim is not to bring more tourists but to raise awareness about the importance of sustainable travel. Globally, tourism significantly contributes to CO2 emissions, making it crucial to influence travelers' mindsets and promote greener choices.
Source: ntv.de, raf/dpa
- Eco-Friendly Travel
- Sustainable Tourism
- Copenhagen
- Train Travel
- Tourism Industry
- Denmark
🌱 Glimpse into Copenhagen's Eco-Friendly Travels:
👉 Sustainable Transport: CopenPay encourages eco-friendly travel by rewarding tourists for their green choices. This helps decrease carbon emissions across the travel sector.
👉 Multi-Faceted Experiences: CopenPay features 90 participating attractions across the city, offering diverse experiences like cultural sites, unique experiences, and urban gardens.
👉 Train Travelers' Bonuses: Tourists arriving by train are especailly rewarded with incentives such as free bike rentals for those staying at least four days.
👉 Green Actions: Apart from eco-friendly transport, tourists can earn rewards by volunteering in beach cleanups, supporting local businesses, and practicing other eco-friendly activities.
👉 Duration and Promotion: The program runs for nine weeks, from June 17 to August 17, 2025, and is promoted through billboards, social media, and other channels to promote sustainable tourism.
- The Sustainable Transport policy in Copenhagen, Denmark, rewards tourists with the CopenPay program for choosing eco-friendly traveling options, particularly those arriving by train, contributing to decreasing carbon emissions within the travel sector.
- As part of the multi-faceted experiences offered by CopenPay, tourists can enjoy diverse experiences at 90 participating attractions across the city, including cultural sites, unique experiences, and urban gardens.
- Tourists arriving by train in Copenhagen receive special bonuses through the CopenPay program, such as free bike rentals for those staying at least four days, which encourages stays within the city and reduces carbon emissions from transportation.
- Green Actions, such as volunteering in beach cleanups, supporting local businesses, and practicing other eco-friendly activities, also offer rewards within the CopenPay program, further encouraging sustainable tourism practices.
- The CopenPay program, running for nine weeks from June 17 to August 17, 2025, is promoted through billboards, social media, and other channels to ensure wide reach and increased awareness of sustainable tourism in Copenhagen.
- Incorporating responsible actions into visitor experiences, the CopenPay program aims to revolutionize the tourism industry by raising awareness about the importance of sustainable travel, benefiting both Copenhagen's environment and its economy.
